This question comes from one of our own, Chelsea Hipp, but a number of people have asked me about this.
Admittedly this is not my area of expertise, but we’ve added a new segment to our podcast called The Classroom, and today I’m going to give a high level overview of how to do this, and then provide a bunch of great resources for you to check out.
Nowadays, anyone with a freaking Snapchat account thinks they are a storyteller. The term gets tossed around casually, paying no respect to the true...
Khalid Saleh has been in the business of Conversion Optimization since before you, or virtually ANYONE ELSE was calling it that. He knows this...
Julie Hancher began her career in social media and blogging as part of a passion project to bring information about sustainable living to Philadelphians....